They are twin brothers, and they built Durusi the way students build things: with no office, no advertising, and no plan beyond making the next lesson count. A mentor who had sat the same exam a few years earlier would sit with a child, explain the paper from the inside, and send the parent a note on what had moved. Families noticed. Then they told other families.
By 2024 word of mouth had taken over. Almost every new family arrived because another family had recommended us, and the lessons spread from Dubai to Abu Dhabi. That is a slower way to grow than buying attention, and a better one: a recommendation only lasts while the lessons keep working.
Today the network is 150+ mentors from universities including AUS, AUD, CUD and NYUAD, each vetted and matched by hand to one child, with a progress note after every lesson and a free rematch if the fit is not right. Lessons run online anywhere in the UAE or in person across Dubai and Abu Dhabi, and soon families will book them in our own app, where every price already includes 5% VAT.
Behind the name is a registered UAE company, Durusi (FZC), trade licence 4382. The numbers a family can check are listed further down this page, because trust should be built on what can be verified, not on words alone.